Twitter Strategies for Doctors

Kris BorgraeveBlog, Marketing

How to use Twitter as a doctor? The indirect side-effects of a large Twitter followership. Twitter strategies for doctors are best discussed in a larger framework. When setting up a strategy to market your private health practice, you may be bombarded with opinions on the use of Instagram, Facebook, Twitter, Snapchat, YouTube and the latest … Read More

Smartphone Video Recording

Kris BorgraeveBlog, Marketing

Discover how a simple video, captured on your smartphone, can help you grow your health practice. iPhone (or other smartphone videos) can boost your marketing. Smartphone video recording is another tool in the box you can use, to grow your private practice and increase your visibility. Visibility is not just about making sure patients find … Read More

Medical Podcasts to Market your Practice

Kris BorgraeveBlog, Marketing

Position your health practice as an “educator”. Find out how to enhance your brand positioning using podcasts. Medical Podcasts come in many formats. In its narrow definition they are audio or video items in a subscription model, reaching audiences on iPods and smartphones. In recent times, the word “podcast” is used in its broader sense, … Read More